I’ve been hearing a lot about business intelligence analytics, and I kinda get the idea that it helps businesses grow, but I’m not sure how exactly. I mean, for a small business, how can it actually make a difference? Like, does it help with making better decisions, or is it more about tracking sales and customers? Also, is it something only big companies use, or can a small business with a tight budget take advantage of it too? If anyone has experience with this or knows some useful tools, I’d really appreciate the help!

In the world of business, it depends on how you play it. Business firms are players in the market. Decision-making does indeed affect the company. Overall, the point of Business Intelligence (BI) is a technique for business that involves data mining, analytics, data visualization, etc. If you want to start a business you have to know who your targeted audience is, so then you will need to use BI to gather enough data that you can start a company at that point. You need to know what people want to start on because if they don't your business won't strive and will crash.